Digital branding

At Ticketmaster I achieved company's marketing goals, through the creation of seasonal campaigns, leading the team with creative ideas, design and ensuring the final delivery. During the years, I've won for two consecutive years the company's awards for bringing results and improving the creative process.

After an analysis of the User Experience and an audit of the competitors, I led the redesign of the entire platform. The branding was based on an illustrative style, that was eye catching but, above all, easy to develop in-house.

Service

Art Direction, branding, graphic design, WordPress design, illustrations

Client

Ticketmaster UK

Year

2018

© 2020 Alessandra Monaco | alessandra.monaco@gmail.com | London based Creative Lead

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